80east Design was started in 2002 by Trevor Messersmith, a graphic designer and digital artist based in New York, to consolidate his interests in design, photography, and digital media. Now with over fourteen years’ experience in the field of graphic design, Trevor provides creative direction to a wide variety of online and print projects.

Trevor is former Senior Designer for Bluefly.com, an e-commerce fashion retailer, where he created both online and offline visuals for the company. In the 1990s, he worked as a Multimedia Designer/Metaphor Researcher for The Mind of the Market Laboratory, an interdisciplinary qualitative marketing research initiative at Harvard Business School where he was engaged in visual marketing research campaigns and case study development for companies such as Coca-Cola, The Heinz Foundation, Procter & Gamble, Disney, and Hallmark.

Prior to HBS, Trevor was a designer at Interactive Factory, a multimedia design firm specializing in educational software products and interface design, where he created interactive products and websites for Houghton Mifflin, The Princeton Review and Facing History and Ourselves. He also developed and taught several digital imaging courses through Interactive Factory's professional workshops program.

Trevor earned a B.A. from Bard College in Photography where he studied with Stephen Shore, Larry Fink, and Anne Turyn. He also studied art and design at the Aegean Center for the Fine Arts, Massachusetts College of Art, Rhode Island School of Design and Harvard University.

Trevor's artwork has been exhibited at the Los Angeles Center for Digital Art, the California Museum of Photography, GLAAD's annual juried OUTAuction (2004-09), artslant.com, ovationtv.com, and in other online galleries.